The Startup Game

The Startup Game


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An entrepreneurial marketplace in a class
Students live through the chaotic and exciting early days of a startup in a single class session, and then learn to make sense of what they experienced.

Each player takes on the role of either a founder, an investor, or a key early employee and works to secure the right combination of funding and talent in order to make their startup a success. Players actively move around the room, competing and cooperating with one another to fund, join, and grow startups.

The game introduces students to the latest academic findings that support real-world lessons about key startup concepts such as hiring, equity, salary, and funding considerations. Included in the simulation is a comprehensive Instructor Toolkit.

Company: Wharton Interactive

Approximate price: Unknown

Playtime: 1 hour

Learning objectives: Introduction to the complexities of the startup experience Illustrates the interplay between the many factors that are required to make entrepreneurial ventures successful, including compensation, fundraising, employee selection, equity allocation, and valuation Allows students to try out multiple strategies to acquiring resources, and allow them to interact with others trying alternate approaches Introduction to many key concepts in entrepreneurship Valuation approaches and implications Equity versus salary compensation Fundraising considerations Rich versus King Exploration versus exploitation, and the effects of diversity Acquiring skilled employees

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