How do you know you're correctly addressing your customer's needs? By asking!
B2B Customer Insights puts learners in the role of Sales Manager for an automobile paint company. A new request for proposal (RFP) has come in from a major client and it is up to the learner to find out what needs to be added to the proposal in order to win their business again.
Approximate price: $7
Playtime: 15 mins
Learning objectives: In this game learners will: 1. Ask value-based questions to unlock customer needs beyond contract price
Link to simulation home page: https://hub.simcase.io/admin/library/b2b-customer-insights